Everything you need to run social media like a pro
Zestly packs a complete social media toolkit into one clean interface. From AI caption writing to bulk scheduling and client management — it's all here.
Multi-Platform Scheduling
Schedule posts to Instagram, Facebook, LinkedIn, TikTok, Twitter/X, YouTube, Pinterest, Reddit, Threads, Mastodon, Discord, and Slack from a single dashboard.
- Queue posts across 10+ platforms simultaneously
- Auto-resize images per platform spec
- Platform-specific character limits enforced
- Preview posts before they go live
Visual Content Calendar
A drag-and-drop content calendar that shows your full scheduling pipeline at a glance. Plan weeks or months ahead without losing track.
- Monthly, weekly, and daily views
- Colour-coded platform labels
- Drag to reschedule in seconds
- Gap detection to keep your feeds active
AI Caption Writing (Claude)
Zestly uses Claude by Anthropic — one of the world's most capable AI models — to write platform-perfect captions. Brief it, train it on your brand voice, and watch it work.
- Platform-specific tone and length
- Brand voice memory across sessions
- Hashtag and emoji suggestions
- Batch generate captions for a whole month
LLM/AI Agent Integration (MCP)
Power users can connect Zestly to their own AI agents via the Model Context Protocol. Automate caption generation, post approval, and content strategy at scale.
- MCP-compatible API endpoints
- Connect Claude Desktop, custom agents
- Webhook triggers for AI workflows
- Pro and Enterprise plans only
Media Library
Upload, organise, and reuse your images, videos, and graphics. Your entire content library accessible from the scheduler.
- Unlimited cloud storage (Pro+)
- Folder organisation
- Search by tag, date, or platform
- Direct Canva and Google Drive integration
Team Collaboration & Approvals
Built for agencies and marketing teams. Assign roles, set approval workflows, and keep clients in the loop without giving them full access.
- Role-based permissions (Editor, Approver, Admin)
- Client approval portal
- Comment threads on posts
- Notification system for approvals and changes
Client Management
Manage all your client accounts from one place. Separate workspaces, separate reports, one login.
- Unlimited client workspaces (Pro+)
- Client-specific branding
- Separate billing per client (Enterprise)
- White-label reports and dashboards
Analytics & Reporting
Clean, clear performance data across every platform. Export professional reports your clients will actually appreciate.
- Reach, engagement, and click tracking
- Cross-platform summary dashboard
- Best-time-to-post AI recommendations
- PDF and CSV export for client reports
Bulk Scheduling
Upload a month of content in one CSV. Zestly handles the rest — scheduling, previewing, and queuing everything automatically.
- CSV bulk import
- Auto-schedule based on best times
- Bulk edit post times
- Batch delete or reschedule
Link Shortener
Built-in link shortener with click tracking. No need for Bitly. Shorten, brand, and track every link you post.
- Custom branded domains (Pro+)
- Click analytics per link
- UTM parameter support
- Automatic link shortening in posts
Hashtag Manager
Build and save hashtag sets for quick insertion. AI-suggested hashtags based on your content. Never type the same set twice.
- Saved hashtag groups
- AI-powered hashtag suggestions
- Platform-specific hashtag limits enforced
- Performance tracking per hashtag set
Post Recycling
Your evergreen content deserves more than one appearance. Set posts to automatically re-queue after a set period.
- Schedule content to repeat monthly or quarterly
- Smart deduplication
- Custom recycling intervals
- Pause or stop recycling at any time
RSS Auto-Posting
Connect any RSS feed and auto-post new content to your channels. Keep blogs, news, and product updates flowing without lifting a finger.
- Multiple RSS feeds per account
- AI-generated social captions from feed content
- Custom posting schedules per feed
- Filter posts by keyword
Chrome Extension
Save and schedule content from anywhere on the web. Spot an article, meme, or product you want to share? Schedule it in two clicks.
- One-click save from any webpage
- Auto-populates link and preview
- Schedule immediately or add to queue
- Available on Chrome and Edge
API Access
Build custom integrations, connect to your existing tools, and automate your social workflow with Zestly's full REST API.
- Full REST API with OAuth 2.0
- Webhooks for post events
- API documentation and SDK
- Rate limits: 10,000 req/day (Pro), unlimited (Enterprise)
White Labelling
Present Zestly as your own product to clients. Custom domain, custom branding, your logo everywhere. Enterprise only.
- Custom domain (app.youragency.com.au)
- Your logo and brand colours
- Branded login page
- Remove all Zestly references
Post Templates
Build reusable post templates for campaigns, recurring content, and brand-consistent formatting. Create once, reuse forever.
- Save any post as a template
- Variable fields for easy personalisation
- Team-shared template library
- Category and tag organisation
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